Only the right people are the strategic assets of the firm
Author: David W. Crain
Journal: Strategy & Leadership
Year: 2009, Volume: 39, Issue: 6, Page: 33-38
Publisher: Emerald Publishing Group Limited
The paper shows how in today's service-based companies, employees are "the center of organizational performance." Where people drive low-cost service (Walmart) or where they become inseparable from the service (JetBlue and Starbucks), employees feel they are valued because they possess an acute awareness of the impact they have on their company's strategy.
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